How to display menu highlights in an engaging yet simple way. Bottega Veneta example & 2 solutions.

How to enhance item page presetation in e-commmerce? Gaps in Dior Bathrobe display & solutions I use in my e-shop.

How clear, well-structured policies and effective presentation can enhance customer experience in e-commerce. Hermes before/after example.

Discover the do's and don'ts of presenting an online lookbook, with insights from Cartier and Saint Laurent.

Discover why I choose wholesalers over Prada.com and how their policies could be costing the brand significant revenue.

How luxury fashion brands communicate their sustainability efforts online. Examples and solutions.

How did Dior and LVMH communicate allegations of labor exploitation, and How could a luxury fashion brand improve its crisis communication?

Common components of a product page in fashion e-shop. Dior Product Page Structure Example.

Why Brunello Cucinelli's AI website may dazzle with innovation but fails to communicate its fullest potential.

How fashion brands reflect cash cow categories in their website menus and what the benefits of each approach are: Hermès, Dior, and more.

The announcement of a CEO shake-up at Burberry led me to check burberry.com. What gaps were identified?

The complexities of luxury fashion pricing through SL jumpsuit case. How strategic pricing can enhance brand appeal and customer engagement.

The untapped potential of age diversity in luxury fashion. How multi-generational appeal may expand market reach and grow loyalty.

Review of Dior x Stone Island's near-perfect e-catalogue: detailed lookbook, categorized items, and exclusive Selfridges styles.

2jour-stylist.com had me walking around dozens of luxury boutiques. Apart from creating content for digital lookbooks, I also observed my client experience and the work of customer advisors to include relevant cases in my consulting work. Fitting rooms are obviously an important part of the client experience. You know how it works – a client either tries to understand how an item works for them or takes a picture to ask for a close one’s opinion. Apart from mirrors (which I

What is so good about Lettres Collection by Miu Miu in terms of covering bigger audience and what tricks were used to display it in e-shop.

While catalogues may seem outdated, I can see a huge potential in using them. Examples from Dior, Louis Vuitton, Gucci, Celine, Valentino.

How to sell quiet luxury fashion to men and who sells the men shirt better - Brunello Cucinelli, Loro Piana or Zegna.

Customer-oriented analysis of Maison ALAIA’s product page.

Join me as I visit the Gucci London flagship, sharing personal observations and insights on enhancing customer satisfaction and loyalty.

Explore the Dior website through customer expert eyes: key insights into design, functionality, and user experience.

Ways to communicate the crisis on example of Loro Piana Vicuña scandal.