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E D I T O R I A L


2Jour Gazette | Special Edition (11): LVMH
Dive deep into LVMH 2024FY results report to analyze what was actually said at the presentation and what was implied between the lines.
Maryna Borysenko
Feb 28, 202525 min read


Would You Buy Bvlgari £130,000 Allegra Necklace Online? 2 Solutions To Enhance Requests Through Website.
How to enhance online request experience for particular item in luxury online shop? Gaps in Bvlgari experience and 2 solutions.
Maryna Borysenko
Jul 28, 20243 min read


#2JourMath: How Much Dior Beauty Spends to Process a £33 Online Order (you will be surprised) & How to Cut Expenses for 40% With 1 Step
How to reduce operational costs in online beauty shop without impacting customer satisfaction? Dior Beauty example.
Maryna Borysenko
Jul 22, 20244 min read


#2JourGuide: Cash-Cow Categories Display in e-Commerce. Examples & Insights from Fashion Websites.
How fashion brands reflect cash cow categories in their website menus and what the benefits of each approach are: Hermès, Dior, and more.
Maryna Borysenko
Jul 16, 20242 min read
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